Coverart for item
The Resource A new approach to China : Google and censorship in the Chinese market, Jeanne Brett, Lauren Pilcher & Lara-Christina Sell

A new approach to China : Google and censorship in the Chinese market, Jeanne Brett, Lauren Pilcher & Lara-Christina Sell

Label
A new approach to China : Google and censorship in the Chinese market
Title
A new approach to China
Title remainder
Google and censorship in the Chinese market
Statement of responsibility
Jeanne Brett, Lauren Pilcher & Lara-Christina Sell
Creator
Contributor
Author
Subject
Genre
Language
eng
Summary
The first across-the-table negotiation between Google and China concluded successfully in 2006, when Google received a license to establish a local domain (google.cn) targeted at Chinese Internet users and not subject to the 'Great Firewall.' During these negotiations both Google and the Chinese government struggled to reach an outcome that would be acceptable to their constituents. Google was caught between pleasing its shareholders and preserving its reputation for free access to information, while China was balancing the desire for cutting-edge search technology and the concern that liberal access to information would undermine its political-economic model. This case study discusses this topic
Member of
Cataloging source
StDuBDS
http://library.link/vocab/creatorName
Brett, Jeanne M
Dewey number
658.514
Illustrations
illustrations
Index
no index present
LC call number
HD45
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
  • Pilcher, Lauren
  • Sell, Lara-Christina
Series statement
SAGE knowledge. Cases
http://library.link/vocab/subjectName
  • Google (Firm)
  • Technology transfer
  • Crisis management
  • Negotiation in business
Target audience
specialized
Label
A new approach to China : Google and censorship in the Chinese market, Jeanne Brett, Lauren Pilcher & Lara-Christina Sell
Instantiates
Publication
Note
  • Originally Published in: Brett, J., Pilcher, L., & Sell, L. C. (2011). A New Approach to China: Google and Censorship in the Chinese Market. 5-211-255. Evanston, IL: Kellogg School of Management, Northwestern University
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
  • text
  • still image
Content type MARC source
  • rdacontent
  • rdacontent
Control code
EDZ0001383008
Extent
1 online resource
Form of item
online
Isbn
9781473970540
Media category
computer
Media MARC source
rdamedia
Other physical details
illustrations (black and white, and colour).
Specific material designation
remote
Label
A new approach to China : Google and censorship in the Chinese market, Jeanne Brett, Lauren Pilcher & Lara-Christina Sell
Publication
Note
  • Originally Published in: Brett, J., Pilcher, L., & Sell, L. C. (2011). A New Approach to China: Google and Censorship in the Chinese Market. 5-211-255. Evanston, IL: Kellogg School of Management, Northwestern University
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
  • text
  • still image
Content type MARC source
  • rdacontent
  • rdacontent
Control code
EDZ0001383008
Extent
1 online resource
Form of item
online
Isbn
9781473970540
Media category
computer
Media MARC source
rdamedia
Other physical details
illustrations (black and white, and colour).
Specific material designation
remote

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