Coverart for item
The Resource A new mission statement for the MBC Corporation, Timothy J. Feddersen & Susan Edwards

A new mission statement for the MBC Corporation, Timothy J. Feddersen & Susan Edwards

Label
A new mission statement for the MBC Corporation
Title
A new mission statement for the MBC Corporation
Statement of responsibility
Timothy J. Feddersen & Susan Edwards
Creator
Contributor
Author
Subject
Genre
Language
eng
Summary
Dave Williams has taken over as CEO for MBC Corporation and wants to change the mission statement of the company. However, he needs to get approval from four shareholders: a former board chairman, his father and current board chairman, and two members of his own executive team. Williams must navigate the varying dynamics and opinions of the shareholders to gain their buy-in and create a new mission statement that will take MBC on a new path for the future
Member of
Cataloging source
StDuBDS
http://library.link/vocab/creatorName
Feddersen, Timothy J
Dewey number
658.4012
Illustrations
illustrations
Index
no index present
LC call number
HD30.285
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
Edwards, Susan
Series statement
SAGE knowledge. Cases
http://library.link/vocab/subjectName
Mission statements
Target audience
specialized
Label
A new mission statement for the MBC Corporation, Timothy J. Feddersen & Susan Edwards
Instantiates
Publication
Note
  • Originally Published in: Feddersen, T. J., & Edwards, S. (2012). A New Mission for the MBC Corporation. 5-112-002. Evanston, IL: Kellogg School of Management, Northwestern University
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
  • text
  • still image
Content type MARC source
  • rdacontent
  • rdacontent
Control code
EDZ0001383225
Extent
1 online resource
Form of item
online
Isbn
9781473970229
Media category
computer
Media MARC source
rdamedia
Other physical details
illustrations (black and white, and colour).
Specific material designation
remote
Label
A new mission statement for the MBC Corporation, Timothy J. Feddersen & Susan Edwards
Publication
Note
  • Originally Published in: Feddersen, T. J., & Edwards, S. (2012). A New Mission for the MBC Corporation. 5-112-002. Evanston, IL: Kellogg School of Management, Northwestern University
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
  • text
  • still image
Content type MARC source
  • rdacontent
  • rdacontent
Control code
EDZ0001383225
Extent
1 online resource
Form of item
online
Isbn
9781473970229
Media category
computer
Media MARC source
rdamedia
Other physical details
illustrations (black and white, and colour).
Specific material designation
remote

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