The Resource Advanced statistical techniques for direct marketing tests, Barry Leventhal, (streaming video)
Advanced statistical techniques for direct marketing tests, Barry Leventhal, (streaming video)
Resource Information
The item Advanced statistical techniques for direct marketing tests, Barry Leventhal, (streaming video) represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.This item is available to borrow from 1 library branch.
Resource Information
The item Advanced statistical techniques for direct marketing tests, Barry Leventhal, (streaming video) represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.
This item is available to borrow from 1 library branch.
- Language
- eng
- Extent
- 1 streaming video file (60 min.)
- Note
- Animated audio-visual presentations with synchronized narration
- Contents
-
- Contents: Objectives of the talk
- Terms and definitions used in statistical experiments
- Single factor experiments
- Model description
- Fixed vs random models
- Analysis of variance rationale (ANOVA)
- Example: experiment on recruitment channels
- Randomised blocks and latin squares
- Factorial experiments
- Analysis of experiments
- Example
- Summary of main points
- Label
- Advanced statistical techniques for direct marketing tests
- Title
- Advanced statistical techniques for direct marketing tests
- Statement of responsibility
- Barry Leventhal
- Language
- eng
- Cataloging source
- KCL
- Characteristic
- videorecording
- http://library.link/vocab/creatorName
- Leventhal, Barry,
- Series statement
- Statistics of direct marketing : understanding the key methods and calculations
- http://library.link/vocab/subjectName
- Direct marketing
- Label
- Advanced statistical techniques for direct marketing tests, Barry Leventhal, (streaming video)
- Note
- Animated audio-visual presentations with synchronized narration
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Color
- multicolored
- Configuration of playback channels
- monaural
- Content category
- two-dimensional moving image
- Content type code
-
- tdi
- Content type MARC source
- rdacontent
- Contents
- Contents: Objectives of the talk -- Terms and definitions used in statistical experiments -- Single factor experiments -- Model description -- Fixed vs random models -- Analysis of variance rationale (ANOVA) -- Example: experiment on recruitment channels -- Randomised blocks and latin squares -- Factorial experiments -- Analysis of experiments -- Example -- Summary of main points
- Control code
- HST1808_1_3
- Dimensions
- unknown
- Extent
- 1 streaming video file (60 min.)
- File format
- one file format
- Form of item
- electronic
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Medium for sound
- other
- Other physical details
- digital, mono., SWF file, sd. col.
- Sound
- sound
- Sound on medium or separate
- sound on medium
- Specific material designation
-
- remote
- other
- System details
- System requirements: Operating System: PC Windows 2000+, Mac OSX+ 3.2. Browser Compatibility: IE6+, Firefox 2+, Opera 9+, Safari 2+ 3.3. Browser settings: enable JavaScript, enable popups from the Henry Stewart Talks site. 3.4. Required Browser Plugins & Viewers: Adobe (Macromedia) Flash Player 7+, Adobe Acrobat Reader 6.0+
- Video recording format
- other
- Label
- Advanced statistical techniques for direct marketing tests, Barry Leventhal, (streaming video)
- Note
- Animated audio-visual presentations with synchronized narration
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Color
- multicolored
- Configuration of playback channels
- monaural
- Content category
- two-dimensional moving image
- Content type code
-
- tdi
- Content type MARC source
- rdacontent
- Contents
- Contents: Objectives of the talk -- Terms and definitions used in statistical experiments -- Single factor experiments -- Model description -- Fixed vs random models -- Analysis of variance rationale (ANOVA) -- Example: experiment on recruitment channels -- Randomised blocks and latin squares -- Factorial experiments -- Analysis of experiments -- Example -- Summary of main points
- Control code
- HST1808_1_3
- Dimensions
- unknown
- Extent
- 1 streaming video file (60 min.)
- File format
- one file format
- Form of item
- electronic
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Medium for sound
- other
- Other physical details
- digital, mono., SWF file, sd. col.
- Sound
- sound
- Sound on medium or separate
- sound on medium
- Specific material designation
-
- remote
- other
- System details
- System requirements: Operating System: PC Windows 2000+, Mac OSX+ 3.2. Browser Compatibility: IE6+, Firefox 2+, Opera 9+, Safari 2+ 3.3. Browser settings: enable JavaScript, enable popups from the Henry Stewart Talks site. 3.4. Required Browser Plugins & Viewers: Adobe (Macromedia) Flash Player 7+, Adobe Acrobat Reader 6.0+
- Video recording format
- other
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/portal/Advanced-statistical-techniques-for-direct/VMBAv5i8Ihs/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/portal/Advanced-statistical-techniques-for-direct/VMBAv5i8Ihs/">Advanced statistical techniques for direct marketing tests, Barry Leventhal, (streaming video)</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">University of Liverpool</a></span></span></span></span></div>
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/portal/Advanced-statistical-techniques-for-direct/VMBAv5i8Ihs/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/portal/Advanced-statistical-techniques-for-direct/VMBAv5i8Ihs/">Advanced statistical techniques for direct marketing tests, Barry Leventhal, (streaming video)</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">University of Liverpool</a></span></span></span></span></div>
