Coverart for item
The Resource Advertising creative : strategy, copy, design

Advertising creative : strategy, copy, design

Label
Advertising creative : strategy, copy, design
Title
Advertising creative
Title remainder
strategy, copy, design
Creator
Contributor
Author
Subject
Language
eng
Member of
Cataloging source
StDuBDS
http://bibfra.me/vocab/lite/collectionName
Advertising strategy
http://library.link/vocab/creatorName
Altstiel, Tom
Illustrations
illustrations
Index
index present
Intended audience
Specialized
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
  • Grow, Jean
  • Jennings, Marcel
http://library.link/vocab/subjectName
Advertising
Target audience
specialized
Label
Advertising creative : strategy, copy, design
Instantiates
Publication
Copyright
Note
Previous edition: 2017
Bibliography note
Includes bibliographical references (pages 423-440) and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
  • text
  • still image
Content type MARC source
  • rdacontent
  • rdacontent
Control code
042748962
Dimensions
28 cm
Edition
  • 5th ed. /
  • Tom Altstiel, Jean Grow, Marcel Jennings.
Extent
xxvi, 455 pages
Isbn
9781544370361
Media category
unmediated
Media MARC source
rdamedia
Other physical details
illustrations (black and white, and colour)
Label
Advertising creative : strategy, copy, design
Publication
Copyright
Note
Previous edition: 2017
Bibliography note
Includes bibliographical references (pages 423-440) and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
  • text
  • still image
Content type MARC source
  • rdacontent
  • rdacontent
Control code
042748962
Dimensions
28 cm
Edition
  • 5th ed. /
  • Tom Altstiel, Jean Grow, Marcel Jennings.
Extent
xxvi, 455 pages
Isbn
9781544370361
Media category
unmediated
Media MARC source
rdamedia
Other physical details
illustrations (black and white, and colour)

Library Locations

    • Sydney Jones LibraryBorrow it
      Chatham Street, Liverpool, L7 7BD, GB
      53.403069 -2.963723
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