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The Resource Big data and Channel 4 : (case B), Allegre Hadida & Timothy V. Astandu

Big data and Channel 4 : (case B), Allegre Hadida & Timothy V. Astandu

Label
Big data and Channel 4 : (case B)
Title
Big data and Channel 4
Title remainder
(case B)
Statement of responsibility
Allegre Hadida & Timothy V. Astandu
Creator
Contributor
Author
Subject
Genre
Language
eng
Summary
Channel 4 is a UK-based television broadcaster with both public service responsibilities and commercial imperatives. The third largest player in the UK television industry, its competitive advantage stems from its unique brand and production values, a desirable audience profile and its capability to operate a core terrestrial channel whilst extending into the digital arena. Yet, Channel 4 faces a turbulent environment characterised by industry consolidation and convergence, competing and non-traditional media choices for consumers, and the entry of new content producers. This case study discusses this topic
Member of
Cataloging source
StDuBDS
http://library.link/vocab/creatorName
Hadida, Allegre
Dewey number
658.4012
Illustrations
illustrations
Index
no index present
LC call number
HD30.28
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
Astandu, Timothy V.
Series statement
SAGE knowledge. Cases
http://library.link/vocab/subjectName
  • Channel Four (Great Britain)
  • Mass media
  • Big data
  • Strategic planning
  • Business planning
Target audience
specialized
Label
Big data and Channel 4 : (case B), Allegre Hadida & Timothy V. Astandu
Instantiates
Publication
Note
  • Originally Published in: Hadida, A., & Astandu, T. V. (2013). Big Data and Channel 4(Case B). Cambridge: University of Cambridge, Judge Business School
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
  • text
  • still image
Content type MARC source
  • rdacontent
  • rdacontent
Control code
EDZ0001385576
Extent
1 online resource
Form of item
online
Isbn
9781473974913
Media category
computer
Media MARC source
rdamedia
Other physical details
illustrations (black and white, and colour).
Specific material designation
remote
Label
Big data and Channel 4 : (case B), Allegre Hadida & Timothy V. Astandu
Publication
Note
  • Originally Published in: Hadida, A., & Astandu, T. V. (2013). Big Data and Channel 4(Case B). Cambridge: University of Cambridge, Judge Business School
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
  • text
  • still image
Content type MARC source
  • rdacontent
  • rdacontent
Control code
EDZ0001385576
Extent
1 online resource
Form of item
online
Isbn
9781473974913
Media category
computer
Media MARC source
rdamedia
Other physical details
illustrations (black and white, and colour).
Specific material designation
remote

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