The Resource Business fundamentals for engineering managers, C.M. Chang, (electronic book)
Business fundamentals for engineering managers, C.M. Chang, (electronic book)
Resource Information
The item Business fundamentals for engineering managers, C.M. Chang, (electronic book) represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.This item is available to borrow from 1 library branch.
Resource Information
The item Business fundamentals for engineering managers, C.M. Chang, (electronic book) represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.
This item is available to borrow from 1 library branch.
- Summary
- Engineering managers and professionals make long and lasting impact in industry by regularly initiating and completing technology-based projects, as related to new product development, new service innovation or efficiency-centered process improvement, or both, to create strategic differentiation and operational excellence for their employers. They need certain business fundamentals that enable them to make decisions, based on both technology and business perspectives, leading to new or improved product/service offerings, which are technically feasible, economically viable, marketplace acceptable, and customer enlightening. Peter Drucker said, "Making good decisions is a crucial skill at every level." This book consists of three sets of business fundamentals. The chapter "Cost Accounting and Control" discusses service and product costing, activity-based costing to define overhead expenses, and risk analysis and cost estimation under uncertainty. The chapter "Financial Accounting and Analysis" delineates the key financial statements, financial analyses, balanced scorecard, ratio analysis, and capital asset valuation, which includes operations, opportunities, and acquisition/mergers. The chapter "Marketing Management" reviews marketing functions, marketing forecasting, marketing segmentation, customers, and other factors affecting marketing in making value-adding contributions
- Language
- eng
- Extent
- 1 online resource (xii, 243 pages)
- Contents
-
- Preface
- 1. Introduction
- 2. Cost accounting and control
- 3. Financial accounting and analysis
- 4. Marketing management
- 5. Conclusions
- Notes
- References
- Index
- Isbn
- 9781606504796
- Label
- Business fundamentals for engineering managers
- Title
- Business fundamentals for engineering managers
- Statement of responsibility
- C.M. Chang
- Language
- eng
- Summary
- Engineering managers and professionals make long and lasting impact in industry by regularly initiating and completing technology-based projects, as related to new product development, new service innovation or efficiency-centered process improvement, or both, to create strategic differentiation and operational excellence for their employers. They need certain business fundamentals that enable them to make decisions, based on both technology and business perspectives, leading to new or improved product/service offerings, which are technically feasible, economically viable, marketplace acceptable, and customer enlightening. Peter Drucker said, "Making good decisions is a crucial skill at every level." This book consists of three sets of business fundamentals. The chapter "Cost Accounting and Control" discusses service and product costing, activity-based costing to define overhead expenses, and risk analysis and cost estimation under uncertainty. The chapter "Financial Accounting and Analysis" delineates the key financial statements, financial analyses, balanced scorecard, ratio analysis, and capital asset valuation, which includes operations, opportunities, and acquisition/mergers. The chapter "Marketing Management" reviews marketing functions, marketing forecasting, marketing segmentation, customers, and other factors affecting marketing in making value-adding contributions
- Cataloging source
- MiAaPQ
- http://library.link/vocab/creatorDate
- 1935-
- http://library.link/vocab/creatorName
- Chang, C. M.
- Dewey number
- 658.404
- Illustrations
- illustrations
- Index
- index present
- LC call number
- TA190
- LC item number
- .C423 2014
- Literary form
- non fiction
- Nature of contents
-
- dictionaries
- abstracts summaries
- bibliography
- Series statement
- Engineering management collection
- http://library.link/vocab/subjectName
-
- Engineering
- Cost accounting
- Accounting
- Marketing
- Target audience
- specialized
- Label
- Business fundamentals for engineering managers, C.M. Chang, (electronic book)
- Bibliography note
- Includes bibliographical references (pages 229-235) and index
- Carrier category
- online resource
- Carrier MARC source
- rdacarrier
- Color
- multicolored
- Content category
- text
- Content type MARC source
- rdacontent
- Contents
- Preface -- 1. Introduction -- 2. Cost accounting and control -- 3. Financial accounting and analysis -- 4. Marketing management -- 5. Conclusions -- Notes -- References -- Index
- Control code
- EBC1760219
- Dimensions
- unknown
- Extent
- 1 online resource (xii, 243 pages)
- Form of item
- online
- Governing access note
- Restricted to libraries which purchase an unrestricted PDF download via an IP
- Isbn
- 9781606504796
- Media category
- computer
- Media MARC source
- rdamedia
- Other physical details
- illustrations.
- Reproduction note
- Electronic resource.
- Sound
- unknown sound
- Specific material designation
- remote
- Label
- Business fundamentals for engineering managers, C.M. Chang, (electronic book)
- Bibliography note
- Includes bibliographical references (pages 229-235) and index
- Carrier category
- online resource
- Carrier MARC source
- rdacarrier
- Color
- multicolored
- Content category
- text
- Content type MARC source
- rdacontent
- Contents
- Preface -- 1. Introduction -- 2. Cost accounting and control -- 3. Financial accounting and analysis -- 4. Marketing management -- 5. Conclusions -- Notes -- References -- Index
- Control code
- EBC1760219
- Dimensions
- unknown
- Extent
- 1 online resource (xii, 243 pages)
- Form of item
- online
- Governing access note
- Restricted to libraries which purchase an unrestricted PDF download via an IP
- Isbn
- 9781606504796
- Media category
- computer
- Media MARC source
- rdamedia
- Other physical details
- illustrations.
- Reproduction note
- Electronic resource.
- Sound
- unknown sound
- Specific material designation
- remote
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/portal/Business-fundamentals-for-engineering-managers/PfcpTEyOAwE/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/portal/Business-fundamentals-for-engineering-managers/PfcpTEyOAwE/">Business fundamentals for engineering managers, C.M. Chang, (electronic book)</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">University of Liverpool</a></span></span></span></span></div>