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The Resource Cognitive interviewing : a tool for improving questionnaire design, Gordon B. Willis, (electronic book)

Cognitive interviewing : a tool for improving questionnaire design, Gordon B. Willis, (electronic book)

Label
Cognitive interviewing : a tool for improving questionnaire design
Title
Cognitive interviewing
Title remainder
a tool for improving questionnaire design
Statement of responsibility
Gordon B. Willis
Creator
Subject
Language
eng
Summary
The design and evaluation of questionnaires and other written and oral materials is a challenging endeavour, fraught with potential pitfalls. This text describes a means of developing survey questions through investigations that probe the thought processes of individuals who are presented with those inquiries
Member of
Cataloging source
StDuBDS
http://library.link/vocab/creatorName
Willis, Gordon B.
Dewey number
001.433
Illustrations
illustrations
Index
index present
LC call number
H61.28
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/subjectName
  • Interviewing
  • Cognition
  • Questionnaires
  • Social surveys
  • Social sciences
  • Psychology
Target audience
specialized
Label
Cognitive interviewing : a tool for improving questionnaire design, Gordon B. Willis, (electronic book)
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Control code
EDZ0000018422
Extent
1 online resource (xii, 335 p.)
Form of item
online
Isbn
9780761928041
Other physical details
ill.
Specific material designation
remote
Label
Cognitive interviewing : a tool for improving questionnaire design, Gordon B. Willis, (electronic book)
Publication
Bibliography note
Includes bibliographical references and index
Control code
EDZ0000018422
Extent
1 online resource (xii, 335 p.)
Form of item
online
Isbn
9780761928041
Other physical details
ill.
Specific material designation
remote

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