The Resource Coming from behind : the Chicago Cubs' resurgence as a 100-year-old startup, James B. Shein, Evan Meagher
Coming from behind : the Chicago Cubs' resurgence as a 100-year-old startup, James B. Shein, Evan Meagher
Resource Information
The item Coming from behind : the Chicago Cubs' resurgence as a 100-year-old startup, James B. Shein, Evan Meagher represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.This item is available to borrow from 1 library branch.
Resource Information
The item Coming from behind : the Chicago Cubs' resurgence as a 100-year-old startup, James B. Shein, Evan Meagher represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.
This item is available to borrow from 1 library branch.
- Summary
- This "mini-case" summarizes the beloved Chicago Cubs' many years of futility and remarkable turnaround in the early teens of the twenty-first century. Central to the case is the concept that despite being an incredibly popular, billion-dollar franchise holding a special place in the hearts of Chicagoans for more than a century, the organization's sale from the Tribune Company in 2009 to the Ricketts family effectively required a full reboot of the company's infrastructure, akin to a startup or to a "carve-out" situation popular in the private equity world. The case resonates because the brand is easily recognizable in an industry with the unique dynamics of professional sports, and yet the company's situation features similarities to any lower-profile organization trying to build or rebuild its SG&A infrastructure from scratch
- Language
- eng
- Extent
- 1 online resource
- Note
-
- Originally published in Shein, J. B., & Meagher, E. (2017). Coming from behind: The Chicago Cubs' resurgence as a 100-year-old startup. 5-117-004. Evanston, IL: Kellogg School of Management at Northwestern University
- 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
- Isbn
- 9781526431141
- Label
- Coming from behind : the Chicago Cubs' resurgence as a 100-year-old startup
- Title
- Coming from behind
- Title remainder
- the Chicago Cubs' resurgence as a 100-year-old startup
- Statement of responsibility
- James B. Shein, Evan Meagher
- Language
- eng
- Summary
- This "mini-case" summarizes the beloved Chicago Cubs' many years of futility and remarkable turnaround in the early teens of the twenty-first century. Central to the case is the concept that despite being an incredibly popular, billion-dollar franchise holding a special place in the hearts of Chicagoans for more than a century, the organization's sale from the Tribune Company in 2009 to the Ricketts family effectively required a full reboot of the company's infrastructure, akin to a startup or to a "carve-out" situation popular in the private equity world. The case resonates because the brand is easily recognizable in an industry with the unique dynamics of professional sports, and yet the company's situation features similarities to any lower-profile organization trying to build or rebuild its SG&A infrastructure from scratch
- Cataloging source
- CaToSAGE
- http://library.link/vocab/creatorDate
- 1942-
- http://library.link/vocab/creatorName
- Shein, James B.
- Dewey number
- 796.357640977311
- Illustrations
- illustrations
- Index
- no index present
- LC call number
- GV875.C6
- LC item number
- S54 2017
- Literary form
- non fiction
- Nature of contents
- dictionaries
- http://library.link/vocab/relatedWorkOrContributorName
- Meagher, Evan
- Series statement
- SAGE Knowledge. Cases
- http://library.link/vocab/subjectName
-
- Chicago Cubs (Baseball team)
- Branding (Marketing)
- Organizational change
- Business planning
- Target audience
- specialized
- Label
- Coming from behind : the Chicago Cubs' resurgence as a 100-year-old startup, James B. Shein, Evan Meagher
- Note
-
- Originally published in Shein, J. B., & Meagher, E. (2017). Coming from behind: The Chicago Cubs' resurgence as a 100-year-old startup. 5-117-004. Evanston, IL: Kellogg School of Management at Northwestern University
- 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Control code
- SAGE000003323
- Extent
- 1 online resource
- Form of item
- online
- Isbn
- 9781526431141
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Other physical details
- illustrations.
- Specific material designation
- remote
- Label
- Coming from behind : the Chicago Cubs' resurgence as a 100-year-old startup, James B. Shein, Evan Meagher
- Note
-
- Originally published in Shein, J. B., & Meagher, E. (2017). Coming from behind: The Chicago Cubs' resurgence as a 100-year-old startup. 5-117-004. Evanston, IL: Kellogg School of Management at Northwestern University
- 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Control code
- SAGE000003323
- Extent
- 1 online resource
- Form of item
- online
- Isbn
- 9781526431141
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Other physical details
- illustrations.
- Specific material designation
- remote
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/portal/Coming-from-behind--the-Chicago-Cubs-resurgence/u05CcL6NkzQ/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/portal/Coming-from-behind--the-Chicago-Cubs-resurgence/u05CcL6NkzQ/">Coming from behind : the Chicago Cubs' resurgence as a 100-year-old startup, James B. Shein, Evan Meagher</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">University of Liverpool</a></span></span></span></span></div>
