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The Resource Contemporary strategy analysis : Text and cases

Contemporary strategy analysis : Text and cases

Label
Contemporary strategy analysis : Text and cases
Title
Contemporary strategy analysis
Title remainder
Text and cases
Creator
Subject
Language
eng
Summary
  • "In the strategic management textbook jungle, "Contemporary Strategy Analysis" stands up by its clarity and completeness. Its fluid style and vivid case examples will help students at all levels to easily grasp even the most complex issues." (Olivier Furrer, Nijmegen School of Management, The Netherlands). "I read a few strategy books but put them all down after I bought this one. This is a clearly written, well-crafted book that eloquently combines theory with real-world examples in an easy-to-understand and compelling way." (Amazon student review of the 7th edition). Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality. In this eighth edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness
  • The latest edition also incorporates some of the key strategic challenges of today including: post-financial crisis adjustment; the continuing rise of China, India, and Brazil; and the increased emphasis on ethics and sustainability. Additional coverage is provided on strategy adopted by not-for-profit organizations. This text and cases combined volume includes over twenty full-length cases all written by Robert Grant, enabling students to apply concepts and techniques of strategy analysis to real-life situations. The cases, which have been completely updated, include several entirely new to this edition. "Contemporary Strategy Analysis , Eighth Edition", is suitable for both MBA and advanced undergraduate students. The textbook has been adopted by leading business schools all across the world. It includes case and author video clips, quizzes, and glossary flashcards. Resources for instructors include an instructor's manual, case teaching notes, test bank, teaching slides, case video clips, and extra cases
Cataloging source
DKDLA
http://library.link/vocab/creatorName
Grant, Robert M
Index
no index present
Literary form
non fiction
http://library.link/vocab/subjectName
Strategisk analyse
Label
Contemporary strategy analysis : Text and cases
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Content category
tekst
Content type code
  • txt
Content type MARC source
rdacontent/dan
Control code
ocn828398226
Dimensions
25 cm.
Edition
8th ed.
Extent
xviii, 822 p.
Isbn
9781119941897
Media category
umedieret
Media MARC source
rdamedia/dan
Media type code
  • n
Other physical details
ill.
Label
Contemporary strategy analysis : Text and cases
Publication
Bibliography note
Includes bibliographical references and index
Content category
tekst
Content type code
  • txt
Content type MARC source
rdacontent/dan
Control code
ocn828398226
Dimensions
25 cm.
Edition
8th ed.
Extent
xviii, 822 p.
Isbn
9781119941897
Media category
umedieret
Media MARC source
rdamedia/dan
Media type code
  • n
Other physical details
ill.

Library Locations

    • Sydney Jones LibraryBorrow it
      Chatham Street, Liverpool, L7 7BD, GB
      53.403069 -2.963723
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