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The Resource Craft beverages and tourism, Volume 2, Environmental, societal, and marketing implications, Susan L. Slocum, Carol Kline, Christina T. Cavaliere, editors

Craft beverages and tourism, Volume 2, Environmental, societal, and marketing implications, Susan L. Slocum, Carol Kline, Christina T. Cavaliere, editors

Editor
Contributor
Summary
This volume applies a mix of qualitative and quantitative research and case studies to analyze the role that the craft beverage industry plays within society at large. It targets important themes such as environmental conservation and social responsibility, as well as the psychology of the craft beer drinker and their impact on tourism marketing. This volume advances marketing, hospitality, and leisure studies research for academics, industry experts, and emerging entrepreneurs
Language
eng
Work
Publication
Extent
1 online resource.
Contents
  • Acknowledgments; Contents; Notes on Contributors; List of Figures ; List of Tables ; Chapter 1: Introduction; References; Chapter 2: Brewing Green: Sustainability in the Craft Beer Movement; Introduction; Sustainability Versus Social Responsibility: How Companies Approach Business Ethics; Seeing Beer Through Green Glasses: Researching Sustainable Breweries; Brewing Sustainability: The Costs and Benefits of an Environmentally Focused Lens; Unpacking the Mystery of Quiet Sustainability: What Is the Opposite of Greenwashing?; Conclusion: The Big Picture of Sustainability in Craft Beer; Notes
  • Founder's Interview DataShort's Interview Data; Brewery Vivant Interview Data; Discussion; Conclusion; References; Chapter 5: Representing Rurality: Cider Mills and Agritourism; Introduction; Theoretical Overview; Background; Research Methods; Representing Rurality; Cider Mill Customs; Consuming the Rural; Discussion; Conclusion; References; Chapter 6: Developing Social Capital in Craft Beer Tourism Markets; Introduction; Literature Review; Methodology; Discussion; Networks; Feelings of Trust and Safety; Reciprocity; Participation; Citizen Power; Common Values and Norms; A Sense of Belonging
  • ConclusionReferences; Chapter 7: New Jersey Craft Distilleries: Sense of Place and Sustainability; Introduction; Literature Review; Methodology; Findings; Indicator One: The Perceptual; Indicator Two: Sociological; Indicator Three: Ideological; Indicator Four: Political; Indicator Five: Ecological; Indicator Six: Temporal; Conclusion; References; Chapter 8: Drink Tourism: A Profile of the Intoxicated Traveler; Introduction; Literature Review; Survey Data Overview; Analysis and Results; Comparing Drink and Non-Drink Tourists; Modeling Visitor Propensity for Drink Tourism
  • Discussion and ConclusionsReferences; Chapter 9: Craft Brewing Festivals; Introduction; Scholarship; Methodology; Beer Festivals Overview; General Data Analysis from All Festivals; Analysis of Socioeconomic Status from All Festivals; Analysis of Craft Beer Lifestyle from All Festivals; Brewers' Viewpoints on the Festivals; Gender; Conclusion; References; Chapter 10: (Micro)Movements and Microbrew: On Craft Beer, Tourism Trails, and Material Transformations in Three Urban Industrial Sites; Craft Beer in Place; Three Cases of Breweries as Located Within Beer Tourism Trails
Isbn
9783319571881
Instance
Label
Craft beverages and tourism, Volume 2, Environmental, societal, and marketing implications
Title
Craft beverages and tourism
Title number
Volume 2
Title part
Environmental, societal, and marketing implications
Statement of responsibility
Susan L. Slocum, Carol Kline, Christina T. Cavaliere, editors
Title variation
Environmental, societal, and marketing implications
Contributor
Editor
Subject
Language
eng
Summary
This volume applies a mix of qualitative and quantitative research and case studies to analyze the role that the craft beverage industry plays within society at large. It targets important themes such as environmental conservation and social responsibility, as well as the psychology of the craft beer drinker and their impact on tourism marketing. This volume advances marketing, hospitality, and leisure studies research for academics, industry experts, and emerging entrepreneurs
Cataloging source
N$T
Dewey number
338.47663420973
Index
index present
LC call number
HD9397.U52
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1966-
http://library.link/vocab/relatedWorkOrContributorName
  • Slocum, Susan L.
  • Kline, Carol
  • Cavaliere, Christina T.
http://library.link/vocab/subjectName
  • Beer industry
  • Breweries
  • Tourism
  • Marketing
Label
Craft beverages and tourism, Volume 2, Environmental, societal, and marketing implications, Susan L. Slocum, Carol Kline, Christina T. Cavaliere, editors
Instantiates
Publication
Copyright
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Acknowledgments; Contents; Notes on Contributors; List of Figures ; List of Tables ; Chapter 1: Introduction; References; Chapter 2: Brewing Green: Sustainability in the Craft Beer Movement; Introduction; Sustainability Versus Social Responsibility: How Companies Approach Business Ethics; Seeing Beer Through Green Glasses: Researching Sustainable Breweries; Brewing Sustainability: The Costs and Benefits of an Environmentally Focused Lens; Unpacking the Mystery of Quiet Sustainability: What Is the Opposite of Greenwashing?; Conclusion: The Big Picture of Sustainability in Craft Beer; Notes
  • Founder's Interview DataShort's Interview Data; Brewery Vivant Interview Data; Discussion; Conclusion; References; Chapter 5: Representing Rurality: Cider Mills and Agritourism; Introduction; Theoretical Overview; Background; Research Methods; Representing Rurality; Cider Mill Customs; Consuming the Rural; Discussion; Conclusion; References; Chapter 6: Developing Social Capital in Craft Beer Tourism Markets; Introduction; Literature Review; Methodology; Discussion; Networks; Feelings of Trust and Safety; Reciprocity; Participation; Citizen Power; Common Values and Norms; A Sense of Belonging
  • ConclusionReferences; Chapter 7: New Jersey Craft Distilleries: Sense of Place and Sustainability; Introduction; Literature Review; Methodology; Findings; Indicator One: The Perceptual; Indicator Two: Sociological; Indicator Three: Ideological; Indicator Four: Political; Indicator Five: Ecological; Indicator Six: Temporal; Conclusion; References; Chapter 8: Drink Tourism: A Profile of the Intoxicated Traveler; Introduction; Literature Review; Survey Data Overview; Analysis and Results; Comparing Drink and Non-Drink Tourists; Modeling Visitor Propensity for Drink Tourism
  • Discussion and ConclusionsReferences; Chapter 9: Craft Brewing Festivals; Introduction; Scholarship; Methodology; Beer Festivals Overview; General Data Analysis from All Festivals; Analysis of Socioeconomic Status from All Festivals; Analysis of Craft Beer Lifestyle from All Festivals; Brewers' Viewpoints on the Festivals; Gender; Conclusion; References; Chapter 10: (Micro)Movements and Microbrew: On Craft Beer, Tourism Trails, and Material Transformations in Three Urban Industrial Sites; Craft Beer in Place; Three Cases of Breweries as Located Within Beer Tourism Trails
Control code
SPR999606865
Dimensions
unknown
Extent
1 online resource.
File format
unknown
Form of item
online
Isbn
9783319571881
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other control number
10.1007/978-3-319-57189-8
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
  • ocn999606865
  • (OCoLC)999606865
Label
Craft beverages and tourism, Volume 2, Environmental, societal, and marketing implications, Susan L. Slocum, Carol Kline, Christina T. Cavaliere, editors
Publication
Copyright
Antecedent source
unknown
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
  • Acknowledgments; Contents; Notes on Contributors; List of Figures ; List of Tables ; Chapter 1: Introduction; References; Chapter 2: Brewing Green: Sustainability in the Craft Beer Movement; Introduction; Sustainability Versus Social Responsibility: How Companies Approach Business Ethics; Seeing Beer Through Green Glasses: Researching Sustainable Breweries; Brewing Sustainability: The Costs and Benefits of an Environmentally Focused Lens; Unpacking the Mystery of Quiet Sustainability: What Is the Opposite of Greenwashing?; Conclusion: The Big Picture of Sustainability in Craft Beer; Notes
  • Founder's Interview DataShort's Interview Data; Brewery Vivant Interview Data; Discussion; Conclusion; References; Chapter 5: Representing Rurality: Cider Mills and Agritourism; Introduction; Theoretical Overview; Background; Research Methods; Representing Rurality; Cider Mill Customs; Consuming the Rural; Discussion; Conclusion; References; Chapter 6: Developing Social Capital in Craft Beer Tourism Markets; Introduction; Literature Review; Methodology; Discussion; Networks; Feelings of Trust and Safety; Reciprocity; Participation; Citizen Power; Common Values and Norms; A Sense of Belonging
  • ConclusionReferences; Chapter 7: New Jersey Craft Distilleries: Sense of Place and Sustainability; Introduction; Literature Review; Methodology; Findings; Indicator One: The Perceptual; Indicator Two: Sociological; Indicator Three: Ideological; Indicator Four: Political; Indicator Five: Ecological; Indicator Six: Temporal; Conclusion; References; Chapter 8: Drink Tourism: A Profile of the Intoxicated Traveler; Introduction; Literature Review; Survey Data Overview; Analysis and Results; Comparing Drink and Non-Drink Tourists; Modeling Visitor Propensity for Drink Tourism
  • Discussion and ConclusionsReferences; Chapter 9: Craft Brewing Festivals; Introduction; Scholarship; Methodology; Beer Festivals Overview; General Data Analysis from All Festivals; Analysis of Socioeconomic Status from All Festivals; Analysis of Craft Beer Lifestyle from All Festivals; Brewers' Viewpoints on the Festivals; Gender; Conclusion; References; Chapter 10: (Micro)Movements and Microbrew: On Craft Beer, Tourism Trails, and Material Transformations in Three Urban Industrial Sites; Craft Beer in Place; Three Cases of Breweries as Located Within Beer Tourism Trails
Control code
SPR999606865
Dimensions
unknown
Extent
1 online resource.
File format
unknown
Form of item
online
Isbn
9783319571881
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other control number
10.1007/978-3-319-57189-8
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
System control number
  • ocn999606865
  • (OCoLC)999606865

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