Coverart for item
The Resource Creativity and innovation for managers, Brian Clegg, (electronic book)

Creativity and innovation for managers, Brian Clegg, (electronic book)

Label
Creativity and innovation for managers
Title
Creativity and innovation for managers
Statement of responsibility
Brian Clegg
Creator
Subject
Language
eng
Summary
Creativity and Innovation for Managers will appeal to any manager responsible for getting more out of a business. Creative thinking, creative problem solving and creative idea generation have become essential business drivers. This book provides an excellent executive briefing for senior management to understand what business creativity is, how it can benefit the company, and how to get the most out of it. It looks at the pitfalls on the road to innovation and the ways to avoid them, pulling together the experiences of key practitioners in the field both in the UK and the US. By concentrating on the essentials, Creativity and Innovation In Brief is a waffle-free approach to creativity, providing a quick action focused and accessible insight into a complex topic. It provides; - a practical approach to business creativity without the hype; - an agenda for making innovation happen in your business - a real world view. What is business creativity and how can it benefit your company? How to avoid the pitfalls of creativity and innovation Practical and action-focused
Member of
Cataloging source
OPELS
http://library.link/vocab/creatorName
Clegg, Brian
Dewey number
658.4/094
Illustrations
illustrations
Index
index present
LC call number
HD53
LC item number
.C57 1999eb
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/subjectName
  • Creative ability in business
  • Management
  • Creative thinking
Label
Creativity and innovation for managers, Brian Clegg, (electronic book)
Instantiates
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references (p. [103]-108) and index
Color
multicolored
Contents
Innovation In-brief; Innovation emerges; The mechanics of innovation; The innovation powerhouses; Swamps and alligators; The innovation programme; Innovation in context; Innovation SWOT; Innovation agenda; Finding out more; Index
Control code
SCIDI474951924
Dimensions
unknown
Extent
1 online resource (113 p.)
File format
unknown
Form of item
online
Isbn
9780750642552
Level of compression
unknown
Other physical details
ill.
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote
Label
Creativity and innovation for managers, Brian Clegg, (electronic book)
Publication
Antecedent source
unknown
Bibliography note
Includes bibliographical references (p. [103]-108) and index
Color
multicolored
Contents
Innovation In-brief; Innovation emerges; The mechanics of innovation; The innovation powerhouses; Swamps and alligators; The innovation programme; Innovation in context; Innovation SWOT; Innovation agenda; Finding out more; Index
Control code
SCIDI474951924
Dimensions
unknown
Extent
1 online resource (113 p.)
File format
unknown
Form of item
online
Isbn
9780750642552
Level of compression
unknown
Other physical details
ill.
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
unknown sound
Specific material designation
remote

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