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The Resource Digital advertising : theory and research, edited by Shelly Rodgers, Esther Thorson

Digital advertising : theory and research, edited by Shelly Rodgers, Esther Thorson

Label
Digital advertising : theory and research
Title
Digital advertising
Title remainder
theory and research
Statement of responsibility
edited by Shelly Rodgers, Esther Thorson
Contributor
Editor
Subject
Language
eng
Has edition
Cataloging source
DLC
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1965-
http://library.link/vocab/relatedWorkOrContributorName
  • Rodgers, Shelly (Shelly Lannette)
  • Thorson, Esther
http://library.link/vocab/subjectName
Internet advertising
Label
Digital advertising : theory and research, edited by Shelly Rodgers, Esther Thorson
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
035302271
Dimensions
24 cm
Edition
Third edition.
Extent
xxviii, 465 pages
Isbn
9781138654426
Lccn
2016043446
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Label
Digital advertising : theory and research, edited by Shelly Rodgers, Esther Thorson
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Control code
035302271
Dimensions
24 cm
Edition
Third edition.
Extent
xxviii, 465 pages
Isbn
9781138654426
Lccn
2016043446
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
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