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The Resource Electronic commerce, Gary P. Schneider and James T. Perry

Electronic commerce, Gary P. Schneider and James T. Perry

Label
Electronic commerce
Title
Electronic commerce
Statement of responsibility
Gary P. Schneider and James T. Perry
Creator
Contributor
Subject
Language
eng
Summary
"In keeping with the successful philosophy of the first edition, Electronic Commerce, Second Annual Edition balances both the technological and strategic aspects of electronic commerce essential to succeeding in today's Internet-based economy. Assuming no background in electronic commerce, this book covers the key technologies used in electronic commerce clearly and concisely. The authors have revised and updated this text to provide the most up-to-the-minute information and resource possible, including thorough discussions of both business-to-consumer and business-to-business electronic commerce. Because companies are using these strategies in a global business environment, discussions of international, legal, ethical, and tax issues are included."--BOOK JACKET
http://library.link/vocab/creatorDate
1952-
http://library.link/vocab/creatorName
Schneider, Gary P.
Illustrations
illustrations
Index
index present
Literary form
non fiction
http://library.link/vocab/relatedWorkOrContributorName
Perry, James T
http://library.link/vocab/subjectName
  • Electronic commerce
  • Electronic data interchange
  • Business enterprises
  • Internet marketing
Label
Electronic commerce, Gary P. Schneider and James T. Perry
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Contents
  • Contents
  • Preface
  • Ch. 1.
  • Introduction to Electronic Commerce.
  • p. 1
  • Ch. 2.
  • Infrastructure for Electronic Commerce.
  • p. 34
  • Ch. 3.
  • Web-Based Tools for Electronic Commerce.
  • p. 78
  • Ch. 4.
  • Electronic Commerce Software.
  • p. 115
  • Ch. 5.
  • Security Threats to Electronic Commerce.
  • p. 157
  • Ch. 6.
  • Implementing Security for Electronic Commerce.
  • p. 193
  • Ch. 7.
  • Electronic Payment Systems.
  • p. 237
  • Ch. 8.
  • Strategies for Marketing, Sales, and Promotion.
  • p. 281
  • Ch. 9.
  • Strategies for Purchasing and Support Activities: From Electronic Data Interchange to Electronic Commerce.
  • p. 325
  • Ch. 10.
  • Strategies for Web Auctions, Virtual Communities, and Web Portals.
  • p. 356
  • Ch. 11.
  • Environment of Electronic Commerce: International, Legal, Ethics, and Tax Issues.
  • p. 386
  • Ch. 12.
  • Planning for Electronic Business: Resource and Implementation Issues.
  • p. 419
  • Glossary.
  • p. 445
  • Index.
  • p. 463
Control code
070015128865
Dimensions
24 cm.
Edition
2nd annual ed.
Extent
xviii, 478 p.
Isbn
9780619033781
Other physical details
ill.
Label
Electronic commerce, Gary P. Schneider and James T. Perry
Publication
Bibliography note
Includes bibliographical references and index
Contents
  • Contents
  • Preface
  • Ch. 1.
  • Introduction to Electronic Commerce.
  • p. 1
  • Ch. 2.
  • Infrastructure for Electronic Commerce.
  • p. 34
  • Ch. 3.
  • Web-Based Tools for Electronic Commerce.
  • p. 78
  • Ch. 4.
  • Electronic Commerce Software.
  • p. 115
  • Ch. 5.
  • Security Threats to Electronic Commerce.
  • p. 157
  • Ch. 6.
  • Implementing Security for Electronic Commerce.
  • p. 193
  • Ch. 7.
  • Electronic Payment Systems.
  • p. 237
  • Ch. 8.
  • Strategies for Marketing, Sales, and Promotion.
  • p. 281
  • Ch. 9.
  • Strategies for Purchasing and Support Activities: From Electronic Data Interchange to Electronic Commerce.
  • p. 325
  • Ch. 10.
  • Strategies for Web Auctions, Virtual Communities, and Web Portals.
  • p. 356
  • Ch. 11.
  • Environment of Electronic Commerce: International, Legal, Ethics, and Tax Issues.
  • p. 386
  • Ch. 12.
  • Planning for Electronic Business: Resource and Implementation Issues.
  • p. 419
  • Glossary.
  • p. 445
  • Index.
  • p. 463
Control code
070015128865
Dimensions
24 cm.
Edition
2nd annual ed.
Extent
xviii, 478 p.
Isbn
9780619033781
Other physical details
ill.

Library Locations

    • Sydney Jones LibraryBorrow it
      Chatham Street, Liverpool, L7 7BD, GB
      53.403069 -2.963723
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