Coverart for item
The Resource Email : from hero to zero - the beginning of the end?, Mario Silic, Andrea Back, Dario Silic

Email : from hero to zero - the beginning of the end?, Mario Silic, Andrea Back, Dario Silic

Label
Email : from hero to zero - the beginning of the end?
Title
Email
Title remainder
from hero to zero - the beginning of the end?
Statement of responsibility
Mario Silic, Andrea Back, Dario Silic
Creator
Contributor
Author
Subject
Genre
Language
eng
Summary
In 2011, the CEO of Atos, Thierry Breton, announced an unprecedented move for the company. The global information services giant would become a 'zero' email company with the objective of eradicating internal email use and replacing it with blueKiwi - enterprise social network software. This case serves to teach the challenges and key lessons behind the social collaboration transformation in a large organization where 76,000 employees switched to a new mode of collaboration. The approach of how to become a zero email company is detailed, highlighting the importance of the first-order and second-order change. The case helps to understand what it takes to shift organizational culture and employee mindset, as well as what challenges and barriers need to be overcome to make such an important step on a large organizational scale
Member of
Cataloging source
CaToSAGE
http://library.link/vocab/creatorName
Silic, Mario
Dewey number
658.406
Illustrations
illustrations
Index
no index present
LC call number
HD58.8
LC item number
.S55 2015
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorName
  • Back, Andrea
  • Silic, Dario
Series statement
SAGE Knowledge. Cases
http://library.link/vocab/subjectName
  • Breton, Thierry
  • Organizational change
  • Electronic mail messages
  • Atos
Target audience
specialized
Label
Email : from hero to zero - the beginning of the end?, Mario Silic, Andrea Back, Dario Silic
Instantiates
Publication
Note
  • Originally Published InSilic, M., Back, A., & Silic, D. (2015). Email: From hero to zero - The beginning of the end? Journal of Information Technology Teaching Cases, 5, 84-91
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
SAGE000005470
Extent
1 online resource
Form of item
online
Isbn
9781526476371
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Specific material designation
remote
Label
Email : from hero to zero - the beginning of the end?, Mario Silic, Andrea Back, Dario Silic
Publication
Note
  • Originally Published InSilic, M., Back, A., & Silic, D. (2015). Email: From hero to zero - The beginning of the end? Journal of Information Technology Teaching Cases, 5, 84-91
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
SAGE000005470
Extent
1 online resource
Form of item
online
Isbn
9781526476371
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Specific material designation
remote

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