The Resource Enterprise case studies, 3, (streaming video)

Enterprise case studies, 3, (streaming video)

Label
Enterprise case studies, 3
Title
Enterprise case studies
Title number
3
Subject
Language
eng
Summary
People start enterprises for many different reasons - to make money, to give themselves interesting jobs, maybe even to make the world a better place. But they all have to find a way to get going - and starting up is never easy. Internet business: Spoonfed is a web-based guide to events in London. started up by two students in a basement. Taking the plunge meant doing hard research on the venues and potential customers for their service. They got important help from mentors, put a lot of work into recruiting a well-motivated team and made great use of social media such as Facebook and Twitter to build up awareness of Spoonfed. The tea room: Who in the world would go to a poor area, with a bad reputation, and set up an old fashioned tea room serving locally made food in a state-of-the-art eco-building? Carole Wells, that's who. Carole set up her Croft Tea Room as a new type of business - a social enterprise called a CIC - a community interest company. Marketing the business has meant using a computer database, emailing and old-fashioned house-to-house leafleting. The fitness business: Penelope Fitstar is a tiny business -- with big ideas. At the moment founder Louise Whyte is helping new mothers in her local area to get fit, but her hope is for a global brand with franchises everywhere. Setting up has had its problems, too - not the least of which has been a clash with a multinational company over copyright issues!
Member of
Cataloging source
UtOrBLW
Characteristic
videorecording
Date time place
Originally produced by TV Choice in 2011
Runtime
39
http://library.link/vocab/subjectName
  • Wells, Carole
  • Croft Tea Room
  • New business enterprises
  • Strategic planning
  • Technological innovations
  • Entrepreneurship
Technique
live action
Label
Enterprise case studies, 3, (streaming video)
Instantiates
Publication
Note
Title from title frames
Antecedent source
unknown
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type code
tdi
Content type MARC source
rdacontent
Control code
kan1064955
Dimensions
unknown
Extent
1 online resource (1 video file, approximately 40 min.)
File format
unknown
Form of item
online
Governing access note
  • If you can{u2019}t find the material you require in the Kanopy collection, please contact your subject librarian
  • Available for use by up to 3 users, 4th user triggers 1 year subscription for unlimited users
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
Medium for sound
other
Other physical details
digital, .flv file, sound
Publisher number
1064955
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • other
  • remote
Video recording format
other
Label
Enterprise case studies, 3, (streaming video)
Publication
Note
Title from title frames
Antecedent source
unknown
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type code
tdi
Content type MARC source
rdacontent
Control code
kan1064955
Dimensions
unknown
Extent
1 online resource (1 video file, approximately 40 min.)
File format
unknown
Form of item
online
Governing access note
  • If you can{u2019}t find the material you require in the Kanopy collection, please contact your subject librarian
  • Available for use by up to 3 users, 4th user triggers 1 year subscription for unlimited users
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Media type code
c
Medium for sound
other
Other physical details
digital, .flv file, sound
Publisher number
1064955
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • other
  • remote
Video recording format
other

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