The Resource Exploring corporate strategy : text & cases, Gerry Johnson ... [et al.]
Exploring corporate strategy : text & cases, Gerry Johnson ... [et al.]
Resource Information
The item Exploring corporate strategy : text & cases, Gerry Johnson ... [et al.] represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.This item is available to borrow from 1 library branch.
Resource Information
The item Exploring corporate strategy : text & cases, Gerry Johnson ... [et al.] represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.
This item is available to borrow from 1 library branch.
- Summary
- An extensive process of market research & product development has formed the basis for this new edition. It covers all of the underlying concepts, processes of development & analytical methods of corporate strategy within a variety of organisations
- Language
- eng
- Edition
- 8th ed.
- Extent
- xxxi, 881 p.
- Note
- The internet resource mentioned in the text is for individual registration and use only. It is therefore, unsuitable for university-wide use
- Contents
-
- Ch 1. Introducing strategy
- Part I. The strategic position
- Ch 2. The environment
- Ch 3. Startegic capability
- Ch 4. Startegic purpose
- Ch 5. Culture and strategy
- Commentary on part I : The strategic position
- Part II. Startegic choices
- Ch 6. Business-level strategy
- Ch 7. Directions and corporate-level strategy
- Ch 8. International strategy
- Innovation and entrepreneurship
- Ch 10. Strategy methods and evaluation
- Commentary on Part II
- Part III. Startegy in action
- Ch 11. Strategy development processes
- Ch 12. Organising for success
- Ch 13. Resourcing strategies
- Ch 14. Managing strategic change
- Ch 15. The practice of strategy
- Commentary on Part III
- Isbn
- 9780273731566
- Label
- Exploring corporate strategy : text & cases
- Title
- Exploring corporate strategy
- Title remainder
- text & cases
- Statement of responsibility
- Gerry Johnson ... [et al.]
- Language
- eng
- Summary
- An extensive process of market research & product development has formed the basis for this new edition. It covers all of the underlying concepts, processes of development & analytical methods of corporate strategy within a variety of organisations
- http://library.link/vocab/creatorName
- Johnson, Gerry
- http://library.link/vocab/relatedWorkOrContributorDate
- 1958-
- http://library.link/vocab/relatedWorkOrContributorName
-
- Scholes, Kevan
- Whittington, Richard
- http://library.link/vocab/subjectName
-
- Business planning
- Strategic planning
- Label
- Exploring corporate strategy : text & cases, Gerry Johnson ... [et al.]
- Note
- The internet resource mentioned in the text is for individual registration and use only. It is therefore, unsuitable for university-wide use
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Ch 1. Introducing strategy -- Part I. The strategic position -- Ch 2. The environment -- Ch 3. Startegic capability -- Ch 4. Startegic purpose -- Ch 5. Culture and strategy -- Commentary on part I : The strategic position -- Part II. Startegic choices -- Ch 6. Business-level strategy -- Ch 7. Directions and corporate-level strategy -- Ch 8. International strategy -- Innovation and entrepreneurship -- Ch 10. Strategy methods and evaluation -- Commentary on Part II -- Part III. Startegy in action -- Ch 11. Strategy development processes -- Ch 12. Organising for success -- Ch 13. Resourcing strategies -- Ch 14. Managing strategic change -- Ch 15. The practice of strategy -- Commentary on Part III
- Dimensions
- 27 cm. + 1 Internet access card.
- Edition
- 8th ed.
- Extent
- xxxi, 881 p.
- Isbn
- 9780273731566
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- col. ill., col. maps, col. ports.
- Label
- Exploring corporate strategy : text & cases, Gerry Johnson ... [et al.]
- Note
- The internet resource mentioned in the text is for individual registration and use only. It is therefore, unsuitable for university-wide use
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Ch 1. Introducing strategy -- Part I. The strategic position -- Ch 2. The environment -- Ch 3. Startegic capability -- Ch 4. Startegic purpose -- Ch 5. Culture and strategy -- Commentary on part I : The strategic position -- Part II. Startegic choices -- Ch 6. Business-level strategy -- Ch 7. Directions and corporate-level strategy -- Ch 8. International strategy -- Innovation and entrepreneurship -- Ch 10. Strategy methods and evaluation -- Commentary on Part II -- Part III. Startegy in action -- Ch 11. Strategy development processes -- Ch 12. Organising for success -- Ch 13. Resourcing strategies -- Ch 14. Managing strategic change -- Ch 15. The practice of strategy -- Commentary on Part III
- Dimensions
- 27 cm. + 1 Internet access card.
- Edition
- 8th ed.
- Extent
- xxxi, 881 p.
- Isbn
- 9780273731566
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- col. ill., col. maps, col. ports.
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/portal/Exploring-corporate-strategy--text--cases/0TnzxzUuxsk/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/portal/Exploring-corporate-strategy--text--cases/0TnzxzUuxsk/">Exploring corporate strategy : text & cases, Gerry Johnson ... [et al.]</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">University of Liverpool</a></span></span></span></span></div>
