The Resource Exploring corporate strategy
Exploring corporate strategy
Resource Information
The item Exploring corporate strategy represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.This item is available to borrow from 1 library branch.
Resource Information
The item Exploring corporate strategy represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.
This item is available to borrow from 1 library branch.
- Summary
- An extensive process of market research and product development has formed the basis for this new edition. It covers all of the underlying concepts, processes of development and analytical methods of corporate strategy within a variety of organisations
- Language
- eng
- Edition
-
- 8th ed. /
- Gerry Johnson, Kevan Scholes, Richard Whittington.
- Extent
- xxxi, 625 p.
- Note
- Previous ed.: 2005
- Contents
-
- 1 Introducing strategy
- Commentary: the strategy lenses
- pt. I The strategic position
- 2 The environment
- 3 Strategic capability
- 4 Strategic purpose
- 5 Culture and strategy
- pt. II Strategic choices
- 6 Business-level strategy
- 7 Directions and corporate-level strategy
- 8 International strategy
- 9 Innovation and entrepreneurship
- 10 Strategy methods and evaluation
- pt. III Strategy in action
- 11 Strategy development processes
- 12 Organising for success
- 13 Resourcing strategies
- 14 Managing strategic change
- 15 The practice of strategy
- Isbn
- 9780273711919
- Label
- Exploring corporate strategy
- Title
- Exploring corporate strategy
- Language
- eng
- Summary
- An extensive process of market research and product development has formed the basis for this new edition. It covers all of the underlying concepts, processes of development and analytical methods of corporate strategy within a variety of organisations
- Cataloging source
- BDS
- http://library.link/vocab/creatorName
- Johnson, Gerry
- Illustrations
- illustrations
- Index
- index present
- Literary form
- non fiction
- Nature of contents
- bibliography
- http://library.link/vocab/relatedWorkOrContributorDate
- 1958-
- http://library.link/vocab/relatedWorkOrContributorName
-
- Scholes, Kevan
- Whittington, Richard
- http://library.link/vocab/subjectName
-
- Business planning
- Strategic planning
- Label
- Exploring corporate strategy
- Note
- Previous ed.: 2005
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- 1 Introducing strategy -- Commentary: the strategy lenses -- pt. I The strategic position -- 2 The environment -- 3 Strategic capability -- 4 Strategic purpose -- 5 Culture and strategy -- pt. II Strategic choices -- 6 Business-level strategy -- 7 Directions and corporate-level strategy -- 8 International strategy -- 9 Innovation and entrepreneurship -- 10 Strategy methods and evaluation -- pt. III Strategy in action -- 11 Strategy development processes -- 12 Organising for success -- 13 Resourcing strategies -- 14 Managing strategic change -- 15 The practice of strategy
- Control code
- ocn213380088
- Dimensions
- 27 cm.
- Edition
-
- 8th ed. /
- Gerry Johnson, Kevan Scholes, Richard Whittington.
- Extent
- xxxi, 625 p.
- Isbn
- 9780273711919
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- col. ill.
- Label
- Exploring corporate strategy
- Note
- Previous ed.: 2005
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- 1 Introducing strategy -- Commentary: the strategy lenses -- pt. I The strategic position -- 2 The environment -- 3 Strategic capability -- 4 Strategic purpose -- 5 Culture and strategy -- pt. II Strategic choices -- 6 Business-level strategy -- 7 Directions and corporate-level strategy -- 8 International strategy -- 9 Innovation and entrepreneurship -- 10 Strategy methods and evaluation -- pt. III Strategy in action -- 11 Strategy development processes -- 12 Organising for success -- 13 Resourcing strategies -- 14 Managing strategic change -- 15 The practice of strategy
- Control code
- ocn213380088
- Dimensions
- 27 cm.
- Edition
-
- 8th ed. /
- Gerry Johnson, Kevan Scholes, Richard Whittington.
- Extent
- xxxi, 625 p.
- Isbn
- 9780273711919
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Other physical details
- col. ill.
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/portal/Exploring-corporate-strategy/uYwEaXq70uo/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/portal/Exploring-corporate-strategy/uYwEaXq70uo/">Exploring corporate strategy</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">University of Liverpool</a></span></span></span></span></div>
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/portal/Exploring-corporate-strategy/uYwEaXq70uo/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/portal/Exploring-corporate-strategy/uYwEaXq70uo/">Exploring corporate strategy</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">University of Liverpool</a></span></span></span></span></div>
