The Resource Global advertising in the 21st century, Nükhet Vardar, (streaming video)
Global advertising in the 21st century, Nükhet Vardar, (streaming video)
Resource Information
The item Global advertising in the 21st century, Nükhet Vardar, (streaming video) represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Sydney Jones Library, University of Liverpool.This item is available to borrow from 1 library branch.
Resource Information
The item Global advertising in the 21st century, Nükhet Vardar, (streaming video) represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Sydney Jones Library, University of Liverpool.
This item is available to borrow from 1 library branch.
- Language
- eng
- Extent
- 1 online resource (1 streaming video file (29 min.)
- Note
-
- Animated audio-visual presentation with synchronized narration
- Title from title frames
- Contents
-
- Contents: How globalization was formed and developed
- The changing face of globalization
- The inception of global advertising
- Advantages and disadvantages of global advertising
- The role of the "Value Paradox" in global advertising
- Label
- Global advertising in the 21st century
- Title
- Global advertising in the 21st century
- Statement of responsibility
- Nükhet Vardar
- Language
- eng
- Cataloging source
- UkLoHST
- Characteristic
- videorecording
- http://library.link/vocab/creatorDate
- 1961-
- http://library.link/vocab/creatorName
- Vardar, Nükhet
- Series statement
- Exporting, international and global marketing management : beyond the fundamentals,
- http://library.link/vocab/subjectName
-
- Advertising
- Business networks
- Communication, International
- Globalization
- Label
- Global advertising in the 21st century, Nükhet Vardar, (streaming video)
- Note
-
- Animated audio-visual presentation with synchronized narration
- Title from title frames
- Color
- multicolored
- Configuration of playback channels
- monaural
- Contents
- Contents: How globalization was formed and developed -- The changing face of globalization -- The inception of global advertising -- Advantages and disadvantages of global advertising -- The role of the "Value Paradox" in global advertising
- Control code
- HST4892
- Dimensions
- unknown
- Extent
- 1 online resource (1 streaming video file (29 min.)
- File format
- one file format
- Form of item
- electronic
- Medium for sound
- other
- Other physical details
- color, sound).
- Publisher number
- 4892
- Sound
- sound
- Sound on medium or separate
- sound on medium
- Specific material designation
-
- remote
- other
- System control number
- (UkLoHST)4315
- Video recording format
- other
- Label
- Global advertising in the 21st century, Nükhet Vardar, (streaming video)
- Note
-
- Animated audio-visual presentation with synchronized narration
- Title from title frames
- Color
- multicolored
- Configuration of playback channels
- monaural
- Contents
- Contents: How globalization was formed and developed -- The changing face of globalization -- The inception of global advertising -- Advantages and disadvantages of global advertising -- The role of the "Value Paradox" in global advertising
- Control code
- HST4892
- Dimensions
- unknown
- Extent
- 1 online resource (1 streaming video file (29 min.)
- File format
- one file format
- Form of item
- electronic
- Medium for sound
- other
- Other physical details
- color, sound).
- Publisher number
- 4892
- Sound
- sound
- Sound on medium or separate
- sound on medium
- Specific material designation
-
- remote
- other
- System control number
- (UkLoHST)4315
- Video recording format
- other
Subject
- Business networks -- Management
- Communication, International
- Globalization -- Economic aspects
- Advertising
Member of
- Online access with subscription: Henry Stewart talks (Business and Management)
- Henry Stewart talks, Business & management collection | Exporting, international and global marketing management
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/portal/Global-advertising-in-the-21st-century-N%C3%BCkhet/vYOhBWB7J38/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/portal/Global-advertising-in-the-21st-century-N%C3%BCkhet/vYOhBWB7J38/">Global advertising in the 21st century, Nükhet Vardar, (streaming video)</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">Sydney Jones Library, University of Liverpool</a></span></span></span></span></div>
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/portal/Global-advertising-in-the-21st-century-N%C3%BCkhet/vYOhBWB7J38/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/portal/Global-advertising-in-the-21st-century-N%C3%BCkhet/vYOhBWB7J38/">Global advertising in the 21st century, Nükhet Vardar, (streaming video)</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">Sydney Jones Library, University of Liverpool</a></span></span></span></span></div>
