The Resource Golden arches east : McDonald's in East Asia, edited by James L. Watson
Golden arches east : McDonald's in East Asia, edited by James L. Watson
Resource Information
The item Golden arches east : McDonald's in East Asia, edited by James L. Watson represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.This item is available to borrow from 1 library branch.
Resource Information
The item Golden arches east : McDonald's in East Asia, edited by James L. Watson represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.
This item is available to borrow from 1 library branch.
- Summary
- The second edition includes the chapter "Update" and discusses globalization, McDonald's as political target, obesity politics, and social conditions in 2005, generally
- Language
- eng
- Edition
- 2nd ed.
- Extent
- xvi, 256 p.
- Note
- Previous ed. published in 1997
- Contents
-
- Introduction: Transnationalism, Localization, and Fast Foods in East Asia / James L. Watson
- 1. McDonald's in Beijing: The Localization of Americana / Yunxiang Yan
- 2. McDonald's in Hong Kong: Consumerism, Dietary Change, and the Rise of a Children's Culture / James L. Watson
- 3. McDonald's in Taipei: Hamburgers, Betel Nuts, and National Identity / David Y. H. Wu
- 4. McDonald's in Seoul: Food Choices, Identity, and Nationalism / Sangmee Bak
- 5.McDonald's in Japan: Changing Manners and Etiquette / Emiko Ohnuki-Tierney
- Update:McDonald's as Political Target: Globalization and Anti-globalization in the Twenty-First Century / James L. Watson
- Isbn
- 9780804749893
- Label
- Golden arches east : McDonald's in East Asia
- Title
- Golden arches east
- Title remainder
- McDonald's in East Asia
- Statement of responsibility
- edited by James L. Watson
- Language
- eng
- Summary
- The second edition includes the chapter "Update" and discusses globalization, McDonald's as political target, obesity politics, and social conditions in 2005, generally
- Cataloging source
- DLC
- Index
- index present
- Literary form
- non fiction
- Nature of contents
- bibliography
- http://library.link/vocab/relatedWorkOrContributorName
- Watson, James L
- http://library.link/vocab/subjectName
-
- Fast food restaurants
- East Asia
- Globalization
- McDonald's Corporation
- McDonald's Corporation
- McDonald's Corporation
- Label
- Golden arches east : McDonald's in East Asia, edited by James L. Watson
- Note
- Previous ed. published in 1997
- Bibliography note
- Includes bibliographical references (p. [239]-246) and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Introduction: Transnationalism, Localization, and Fast Foods in East Asia / James L. Watson -- 1. McDonald's in Beijing: The Localization of Americana / Yunxiang Yan -- 2. McDonald's in Hong Kong: Consumerism, Dietary Change, and the Rise of a Children's Culture / James L. Watson -- 3. McDonald's in Taipei: Hamburgers, Betel Nuts, and National Identity / David Y. H. Wu -- 4. McDonald's in Seoul: Food Choices, Identity, and Nationalism / Sangmee Bak -- 5.McDonald's in Japan: Changing Manners and Etiquette / Emiko Ohnuki-Tierney -- Update:McDonald's as Political Target: Globalization and Anti-globalization in the Twenty-First Century / James L. Watson
- Control code
- ocm63108443
- Dimensions
- 23 cm.
- Edition
- 2nd ed.
- Extent
- xvi, 256 p.
- Isbn
- 9780804749893
- Lccn
- 2006001449
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- Label
- Golden arches east : McDonald's in East Asia, edited by James L. Watson
- Note
- Previous ed. published in 1997
- Bibliography note
- Includes bibliographical references (p. [239]-246) and index
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- Introduction: Transnationalism, Localization, and Fast Foods in East Asia / James L. Watson -- 1. McDonald's in Beijing: The Localization of Americana / Yunxiang Yan -- 2. McDonald's in Hong Kong: Consumerism, Dietary Change, and the Rise of a Children's Culture / James L. Watson -- 3. McDonald's in Taipei: Hamburgers, Betel Nuts, and National Identity / David Y. H. Wu -- 4. McDonald's in Seoul: Food Choices, Identity, and Nationalism / Sangmee Bak -- 5.McDonald's in Japan: Changing Manners and Etiquette / Emiko Ohnuki-Tierney -- Update:McDonald's as Political Target: Globalization and Anti-globalization in the Twenty-First Century / James L. Watson
- Control code
- ocm63108443
- Dimensions
- 23 cm.
- Edition
- 2nd ed.
- Extent
- xvi, 256 p.
- Isbn
- 9780804749893
- Lccn
- 2006001449
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/portal/Golden-arches-east--McDonalds-in-East-Asia/iQZUOhMogsY/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/portal/Golden-arches-east--McDonalds-in-East-Asia/iQZUOhMogsY/">Golden arches east : McDonald's in East Asia, edited by James L. Watson</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">University of Liverpool</a></span></span></span></span></div>