The Resource How can you extend the product life cycle of a FMCG brand?, Nükhet Vardar, (streaming video)

How can you extend the product life cycle of a FMCG brand?, Nükhet Vardar, (streaming video)

Label
How can you extend the product life cycle of a FMCG brand?
Title
How can you extend the product life cycle of a FMCG brand?
Statement of responsibility
Nükhet Vardar
Title variation
How can you extend the product life cycle of a fast moving consumer goods brand
Creator
Speaker
Subject
Genre
Language
eng
Member of
Cataloging source
HSTalks
Characteristic
videorecording
http://library.link/vocab/creatorDate
1961-
http://library.link/vocab/creatorName
Vardar, Nükhet
Series statement
Hot topics,
http://library.link/vocab/subjectName
  • Brand name products
  • Marketing
  • Product life cycle
  • Procter & Gamble Company
Label
How can you extend the product life cycle of a FMCG brand?, Nükhet Vardar, (streaming video)
Instantiates
Publication
Note
  • Animated audio-visual presentation with synchronized narration
  • Title from title frames
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Configuration of playback channels
monaural
Content category
two-dimensional moving image
Content type code
  • tdi
Content type MARC source
rdacontent
Contents
Contents: Branding in P&G -- Marketing of P&G products in Turkey -- Stages of the product life cycle (PLC) -- PLC stages of Orkid -- The role of innovation in extending the PLC
Control code
HST4494
Dimensions
unknown
Extent
1 online resource (1 streaming video file (17 min.)
File format
one file format
Form of item
electronic
Governing access note
Access restricted to subscribers
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Medium for sound
other
Other physical details
color, sound).
Publisher number
4494
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
Video recording format
other
Label
How can you extend the product life cycle of a FMCG brand?, Nükhet Vardar, (streaming video)
Publication
Note
  • Animated audio-visual presentation with synchronized narration
  • Title from title frames
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Configuration of playback channels
monaural
Content category
two-dimensional moving image
Content type code
  • tdi
Content type MARC source
rdacontent
Contents
Contents: Branding in P&G -- Marketing of P&G products in Turkey -- Stages of the product life cycle (PLC) -- PLC stages of Orkid -- The role of innovation in extending the PLC
Control code
HST4494
Dimensions
unknown
Extent
1 online resource (1 streaming video file (17 min.)
File format
one file format
Form of item
electronic
Governing access note
Access restricted to subscribers
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Medium for sound
other
Other physical details
color, sound).
Publisher number
4494
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
Video recording format
other

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