The Resource Innovative business solutions : extreme customization at affordable price, Ashok Kumar, Kathryn E. Stecke, James Sanford, Frank T. Piller
Innovative business solutions : extreme customization at affordable price, Ashok Kumar, Kathryn E. Stecke, James Sanford, Frank T. Piller
Resource Information
The item Innovative business solutions : extreme customization at affordable price, Ashok Kumar, Kathryn E. Stecke, James Sanford, Frank T. Piller represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.This item is available to borrow from 1 library branch.
Resource Information
The item Innovative business solutions : extreme customization at affordable price, Ashok Kumar, Kathryn E. Stecke, James Sanford, Frank T. Piller represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in University of Liverpool.
This item is available to borrow from 1 library branch.
- Summary
- Advancements in internet browser technologies, globalization, and an increase in innovative operations and information technologies have created new competitive opportunities for businesses. One challenge of business competition is that customers expect an increase in product choices, i.e., product differentiation (features, quality, speed) with no increase in cost. Mass customization (MC) is designed to resolve this conflict between price and value. It helps in specifying how to increase customization in products at affordable prices. MC helps to satisfy customers as well as improve market share and profitability. The Innovative Business Solutions case, with its accompanying support documents, demonstrate how a company might improve its market share and profitability using a MC strategy. The MCPEI methodology is used to suggest very effective improvement actions in customization levels, price, and capabilities
- Language
- eng
- Extent
- 1 online resource
- Note
-
- Originally Published InKumar, A., Stecke, K. E., Sanford, J., & Piller, F. T. (2015). Innovative business solutions: Extreme customization at affordable price. Operations Management Education Review, 9(1), 29-38. OMER9-0CS2
- 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
- Isbn
- 9781526462145
- Label
- Innovative business solutions : extreme customization at affordable price
- Title
- Innovative business solutions
- Title remainder
- extreme customization at affordable price
- Statement of responsibility
- Ashok Kumar, Kathryn E. Stecke, James Sanford, Frank T. Piller
- Language
- eng
- Summary
- Advancements in internet browser technologies, globalization, and an increase in innovative operations and information technologies have created new competitive opportunities for businesses. One challenge of business competition is that customers expect an increase in product choices, i.e., product differentiation (features, quality, speed) with no increase in cost. Mass customization (MC) is designed to resolve this conflict between price and value. It helps in specifying how to increase customization in products at affordable prices. MC helps to satisfy customers as well as improve market share and profitability. The Innovative Business Solutions case, with its accompanying support documents, demonstrate how a company might improve its market share and profitability using a MC strategy. The MCPEI methodology is used to suggest very effective improvement actions in customization levels, price, and capabilities
- Cataloging source
- CaToSAGE
- http://library.link/vocab/creatorName
- Kumar, Ashok
- Dewey number
- 658.5
- Illustrations
- illustrations
- Index
- no index present
- LC call number
- TS176
- LC item number
- .K86 2015
- Literary form
- non fiction
- Nature of contents
-
- dictionaries
- bibliography
- http://library.link/vocab/relatedWorkOrContributorDate
- 1969-
- http://library.link/vocab/relatedWorkOrContributorName
-
- Stecke, Kathryn E.
- Sanford, James
- Piller, Frank T.
- Series statement
- SAGE Knowledge. Cases
- http://library.link/vocab/subjectName
-
- Mass customization
- Flexible manufacturing systems
- Product management
- Marketing
- Innovative Business Solutions
- Target audience
- specialized
- Label
- Innovative business solutions : extreme customization at affordable price, Ashok Kumar, Kathryn E. Stecke, James Sanford, Frank T. Piller
- Note
-
- Originally Published InKumar, A., Stecke, K. E., Sanford, J., & Piller, F. T. (2015). Innovative business solutions: Extreme customization at affordable price. Operations Management Education Review, 9(1), 29-38. OMER9-0CS2
- 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Control code
- SAGE000005561
- Extent
- 1 online resource
- Form of item
- online
- Isbn
- 9781526462145
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Other physical details
- illustrations.
- Specific material designation
- remote
- Label
- Innovative business solutions : extreme customization at affordable price, Ashok Kumar, Kathryn E. Stecke, James Sanford, Frank T. Piller
- Note
-
- Originally Published InKumar, A., Stecke, K. E., Sanford, J., & Piller, F. T. (2015). Innovative business solutions: Extreme customization at affordable price. Operations Management Education Review, 9(1), 29-38. OMER9-0CS2
- 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
- Bibliography note
- Includes bibliographical references and index
- Carrier category
- online resource
- Carrier category code
-
- cr
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Control code
- SAGE000005561
- Extent
- 1 online resource
- Form of item
- online
- Isbn
- 9781526462145
- Media category
- computer
- Media MARC source
- rdamedia
- Media type code
-
- c
- Other physical details
- illustrations.
- Specific material designation
- remote
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/portal/Innovative-business-solutions--extreme/J-XKyHelMeE/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/portal/Innovative-business-solutions--extreme/J-XKyHelMeE/">Innovative business solutions : extreme customization at affordable price, Ashok Kumar, Kathryn E. Stecke, James Sanford, Frank T. Piller</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">University of Liverpool</a></span></span></span></span></div>
