Coverart for item
The Resource International marketing strategy : analysis, development and implementation

International marketing strategy : analysis, development and implementation

Label
International marketing strategy : analysis, development and implementation
Title
International marketing strategy
Title remainder
analysis, development and implementation
Creator
Contributor
Author
Subject
Genre
Language
eng
Cataloging source
StDuBDS
http://library.link/vocab/creatorDate
1954-
http://library.link/vocab/creatorName
Doole, Isobel
Illustrations
illustrations
Index
index present
Intended audience
Specialized
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
  • 1945-
  • 1966-
  • 1941-
http://library.link/vocab/relatedWorkOrContributorName
  • Lowe, Robin
  • Kenyon, Alexandra J.
  • Phillips, Chris
http://library.link/vocab/subjectName
  • Export marketing
  • Export marketing
Target audience
specialized
Label
International marketing strategy : analysis, development and implementation
Instantiates
Publication
Copyright
Note
  • Earlier editions had Chris Phillips as first author
  • Previous edition: 2016
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Control code
043643596
Dimensions
28 cm
Edition
  • Eighth edition /
  • Isobel Doole, Robin Lowe and Alexandra Kenyon.
Extent
xxv, 470 pages
Isbn
9781473758742
Media category
unmediated
Media MARC source
rdamedia
Other physical details
illustrations
Label
International marketing strategy : analysis, development and implementation
Publication
Copyright
Note
  • Earlier editions had Chris Phillips as first author
  • Previous edition: 2016
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Control code
043643596
Dimensions
28 cm
Edition
  • Eighth edition /
  • Isobel Doole, Robin Lowe and Alexandra Kenyon.
Extent
xxv, 470 pages
Isbn
9781473758742
Media category
unmediated
Media MARC source
rdamedia
Other physical details
illustrations

Library Locations

    • Sydney Jones LibraryBorrow it
      Chatham Street, Liverpool, L7 7BD, GB
      53.403069 -2.963723
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