Coverart for item
The Resource Promotional cultures : the rise and spread of advertising, public relations, marketing and branding, Aeron Davis, (electronic resource)

Promotional cultures : the rise and spread of advertising, public relations, marketing and branding, Aeron Davis, (electronic resource)

Label
Promotional cultures : the rise and spread of advertising, public relations, marketing and branding
Title
Promotional cultures
Title remainder
the rise and spread of advertising, public relations, marketing and branding
Statement of responsibility
Aeron Davis
Creator
Subject
Genre
Language
eng
Cataloging source
CaONFJC
http://library.link/vocab/creatorName
Davis, Aeron
Dewey number
302.2
Index
index present
Literary form
non fiction
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/subjectName
  • Communication and culture
  • Communication and culture
Label
Promotional cultures : the rise and spread of advertising, public relations, marketing and branding, Aeron Davis, (electronic resource)
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
025913521
Dimensions
unknown
Extent
1 online resource (xi, 247 pages)
Form of item
online
Isbn
9780745671444
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
1315640
Specific material designation
remote
System control number
  • (MiAaPQ)EBC1315640
  • (OCoLC)853364709
Label
Promotional cultures : the rise and spread of advertising, public relations, marketing and branding, Aeron Davis, (electronic resource)
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
025913521
Dimensions
unknown
Extent
1 online resource (xi, 247 pages)
Form of item
online
Isbn
9780745671444
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
http://library.link/vocab/ext/overdrive/overdriveId
1315640
Specific material designation
remote
System control number
  • (MiAaPQ)EBC1315640
  • (OCoLC)853364709

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