Coverart for item
The Resource Propaganda, persuasion and the Great War : heredity in the modern sale of products and political ideas, Pier Paolo Perdrini

Propaganda, persuasion and the Great War : heredity in the modern sale of products and political ideas, Pier Paolo Perdrini

Label
Propaganda, persuasion and the Great War : heredity in the modern sale of products and political ideas
Title
Propaganda, persuasion and the Great War
Title remainder
heredity in the modern sale of products and political ideas
Statement of responsibility
Pier Paolo Perdrini
Title variation
Heredity in the modern sale of products and political ideas
Creator
Author
Subject
Genre
Language
eng
Member of
Cataloging source
DLC
http://library.link/vocab/creatorName
Perdrini, Pier Paolo
Illustrations
  • illustrations
  • plates
Index
index present
Literary form
non fiction
Nature of contents
bibliography
Series statement
Routledge studies in modern European history
http://library.link/vocab/subjectName
  • World War, 1914-1918
  • World War, 1914-1918
  • War posters
  • World War, 1914-1918
  • World War, 1914-1918
  • Communication in politics
  • Persuasion (Psychology)
Label
Propaganda, persuasion and the Great War : heredity in the modern sale of products and political ideas, Pier Paolo Perdrini
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Propaganda and persuasion -- Persuading for the Great War -- The organization of the persuasive apparatus -- Attracting attention -- Children as decoy -- Beauty as decoy -- Repeating the message -- The power of questions -- The persuasion of the source -- The authority of source -- The authority of quotations -- Unity is strength -- Silencing the critics -- Origins unite -- The call of the banner -- Other patriotic symbols of unity -- Target 1: The home front -- Out of duty and solidarity -- To educate, inform -- Persuading to invest -- Children and the principle of familiarity -- Women as weapons of persuasion -- Reciprocity. I am fighting for you! -- Reciprocity and the strategy of shame -- The veterans -- The intellectuals -- The Afro-Americans -- The immigrants -- Target 2: Men to enlist -- Follow the example -- Follow the example of your ancestors -- Follow the example of your countrymen -- Follow the example of sportsmen -- Follow the example of your friends -- The propaganda of fear -- Denouncing the crimes of the enemy -- Demonizing the enemy -- The principle of scarcity. Illustrating threats -- Democracy -- Liberty -- Honour and justice -- The Family -- Conclusion
Control code
037688480
Dimensions
24 cm.
Extent
viii, 202 pages, 24 unnumbered pages of plates
Isbn
9781315231815
Lccn
2017008430
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (some color)
Label
Propaganda, persuasion and the Great War : heredity in the modern sale of products and political ideas, Pier Paolo Perdrini
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Propaganda and persuasion -- Persuading for the Great War -- The organization of the persuasive apparatus -- Attracting attention -- Children as decoy -- Beauty as decoy -- Repeating the message -- The power of questions -- The persuasion of the source -- The authority of source -- The authority of quotations -- Unity is strength -- Silencing the critics -- Origins unite -- The call of the banner -- Other patriotic symbols of unity -- Target 1: The home front -- Out of duty and solidarity -- To educate, inform -- Persuading to invest -- Children and the principle of familiarity -- Women as weapons of persuasion -- Reciprocity. I am fighting for you! -- Reciprocity and the strategy of shame -- The veterans -- The intellectuals -- The Afro-Americans -- The immigrants -- Target 2: Men to enlist -- Follow the example -- Follow the example of your ancestors -- Follow the example of your countrymen -- Follow the example of sportsmen -- Follow the example of your friends -- The propaganda of fear -- Denouncing the crimes of the enemy -- Demonizing the enemy -- The principle of scarcity. Illustrating threats -- Democracy -- Liberty -- Honour and justice -- The Family -- Conclusion
Control code
037688480
Dimensions
24 cm.
Extent
viii, 202 pages, 24 unnumbered pages of plates
Isbn
9781315231815
Lccn
2017008430
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (some color)

Library Locations

    • Sydney Jones LibraryBorrow it
      Chatham Street, Liverpool, L7 7BD, GB
      53.403069 -2.963723
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