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The Resource Strategic analysis and growth in an emerging economy (A) : mobile handset industry in India, Prashant Salwan

Strategic analysis and growth in an emerging economy (A) : mobile handset industry in India, Prashant Salwan

Label
Strategic analysis and growth in an emerging economy (A) : mobile handset industry in India
Title
Strategic analysis and growth in an emerging economy (A)
Title remainder
mobile handset industry in India
Statement of responsibility
Prashant Salwan
Creator
Author
Subject
Genre
Language
eng
Summary
This is the first case in the series on strategic analysis and growth in an emerging economy. In case A Nokia is the market leader in India's mobile handset market. Until 2001 Nokia had not experienced competition in this market. After 2003 there were four additional major competitors in the market: Samsung, Sony Ericsson, LG and other local manufactures. Nokia's market share was falling. India is an emerging economy, which is growing at an exceptional growth rate. The demographics, legal system, and economy are all very dynamic and important opportunities for mobile handset manufactures are presenting themselves. External forces as well as industry forces are changing very rapidly. The MDs of the mobile handset manufacturers are planning their future strategies in India
Member of
Cataloging source
CaToSAGE
http://library.link/vocab/creatorName
Salwan, Prashant
Dewey number
303.4833
Illustrations
illustrations
Index
no index present
LC call number
HE9715.I4
LC item number
S25 2009
Literary form
non fiction
Nature of contents
dictionaries
Series statement
SAGE Knowledge. Cases
http://library.link/vocab/subjectName
  • Cell phone services industry
  • Competition
  • India
  • Nokia (Firm)
Target audience
specialized
Label
Strategic analysis and growth in an emerging economy (A) : mobile handset industry in India, Prashant Salwan
Instantiates
Publication
Note
  • Originally Published InSalwan, P. (2009). Strategic analysis and growth in an emerging economy (A): Mobile handset industry in India. Journal of International Business Education, 4(1), 73-86. JIBE4-0CS4A
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
SAGE000005725
Extent
1 online resource
Form of item
online
Isbn
9781526461247
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Specific material designation
remote
Label
Strategic analysis and growth in an emerging economy (A) : mobile handset industry in India, Prashant Salwan
Publication
Note
  • Originally Published InSalwan, P. (2009). Strategic analysis and growth in an emerging economy (A): Mobile handset industry in India. Journal of International Business Education, 4(1), 73-86. JIBE4-0CS4A
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
SAGE000005725
Extent
1 online resource
Form of item
online
Isbn
9781526461247
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other physical details
illustrations.
Specific material designation
remote

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