Coverart for item
The Resource We must learn to innovate! : change (and shock) in a consumer packaged goods company, Jeremy P. Fyke & G. Alan Fyke

We must learn to innovate! : change (and shock) in a consumer packaged goods company, Jeremy P. Fyke & G. Alan Fyke

Label
We must learn to innovate! : change (and shock) in a consumer packaged goods company
Title
We must learn to innovate!
Title remainder
change (and shock) in a consumer packaged goods company
Statement of responsibility
Jeremy P. Fyke & G. Alan Fyke
Creator
Contributor
Author
Subject
Genre
Language
eng
Summary
Larry is a Director of Strategic Accounts and Business Development at Newton, a manufacturing company that has been distributing packaged goods in a mass market for more than a hundred years. Recently, Larry has been asked to work with the company's CEO and a lead consultant to re-organize the company's infrastructure towards progress and innovation. The company's members are faced with the challenge of sudden change and openly express their concerns on the successful launch of the operation and its newly formed team (Newton Innovation Team)
Member of
Cataloging source
StDuBDS
http://library.link/vocab/creatorName
Fyke, Jeremy P
Dewey number
658.406
Illustrations
illustrations
Index
no index present
LC call number
HD58.8
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
Fyke, G. Alan
Series statement
SAGE knowledge. Cases
http://library.link/vocab/subjectName
  • Organizational change
  • Organizational behavior
Target audience
specialized
Label
We must learn to innovate! : change (and shock) in a consumer packaged goods company, Jeremy P. Fyke & G. Alan Fyke
Instantiates
Publication
Note
  • Originally Published in: Anderson, D. L. (2012) We Must Learn to Innovate! Culture Change (and Shock) in a Consumer Packaged Goods Company. In Cases and exercises in organization development & change (pp. 273-280). Los Angeles: SAGE Publications, Inc. Print. ISBN: 9781412987738
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
  • text
  • still image
Content type MARC source
  • rdacontent
  • rdacontent
Control code
EDZ0001375785
Extent
1 online resource
Form of item
online
Isbn
9781506308463
Media category
computer
Media MARC source
rdamedia
Other physical details
illustrations (black and white, and colour).
Specific material designation
remote
Label
We must learn to innovate! : change (and shock) in a consumer packaged goods company, Jeremy P. Fyke & G. Alan Fyke
Publication
Note
  • Originally Published in: Anderson, D. L. (2012) We Must Learn to Innovate! Culture Change (and Shock) in a Consumer Packaged Goods Company. In Cases and exercises in organization development & change (pp. 273-280). Los Angeles: SAGE Publications, Inc. Print. ISBN: 9781412987738
  • 2Teacher Notes for Sage Business Cases are available for academic staff. Contact the Liaison Librarian for Business and Management for details3
Carrier category
online resource
Carrier MARC source
rdacarrier
Content category
  • text
  • still image
Content type MARC source
  • rdacontent
  • rdacontent
Control code
EDZ0001375785
Extent
1 online resource
Form of item
online
Isbn
9781506308463
Media category
computer
Media MARC source
rdamedia
Other physical details
illustrations (black and white, and colour).
Specific material designation
remote

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