Coverart for item
The Resource Web dragons : inside the myths of search engine technology, Ian H. Witten, Marco Gori, Teresa Numerico, (electronic book)

Web dragons : inside the myths of search engine technology, Ian H. Witten, Marco Gori, Teresa Numerico, (electronic book)

Label
Web dragons : inside the myths of search engine technology
Title
Web dragons
Title remainder
inside the myths of search engine technology
Statement of responsibility
Ian H. Witten, Marco Gori, Teresa Numerico
Title variation
Inside the myths of search engine technology
Creator
Contributor
Subject
Language
eng
Summary
If you've ever searched the web for information and wondered what's going on behind that query box, I recommend you read Web Dragons. It puts Internet search engines in contextpart of a legacy of information access dating back thousands of years. It explains in plain language how search engines work, and points out potential pitfalls that thoughtful searchers should consider. Web Dragons is clear and engaging. Given the amount of time and trust we all invest in search engines, if you pay attention to the web I highly recommend redirecting some of that attention to this book. --Craig Nevill-Manning, Engineering Director, Google Search technology is changing the way people understand and interact with the world. Web Dragons takes a revealing look at the evolution of search and how it will shape the future of information technology. --Prabhakar Raghavan, Head of Yahoo! Research Witten, Gori and Numerico steadily bring the web into sharper and sharper focus. A daunting expanse is revealed to have structure. The structure enables the knowledgeable to navigate it to their benefit and allows the unscrupulous or careless to create pitfalls and traps. Search engines will be critical tools for most people living today. What could be more important than understanding how these technologies work and where they are going? --Jonathan Grudin, Microsoft Research In the eye-blink that has elapsed since the turn of the millennium, the lives of those of us who work with information have been utterly transformed. Pretty well all we need to know is on the web; if not today, then tomorrow. Its where we learn and play, shop and do business, keep up with old friends and meet new ones. What makes it possible for us to find the stuff we need to know? Search engines. Search enginesweb dragonsare the portals through which we access societys treasure trove of information. How do they stack up against librarians, the gatekeepers over centuries past? What role will libraries play in a world whose information is ruled by the web? How is the web organized? Who controls its contents, and how do they do it? How do search engines work? How can web visibility be exploited by those who want to sell us their wares? Whats coming tomorrow, and can we influence it? We are witnessing the dawn of a new era, starting right nowand this book shows you what it will look like and how it will change your world. Do you use search engines every day? Are you a developer or a librarian, helping others with their information needs? A researcher or journalist for whom the web has changed the very way you work? An online marketer or site designer, whose career exists because of the web? Whoever you are: if you care about information, this book will open your eyesand make you blink. About the authors: Ian H. Witten is professor of computer science at the University of Waikato, where he directs the New Zealand Digital Library research project. He has published widely on digital libraries, machine learning, text compression, hypertext, speech synthesis and signal processing, and computer typography. A fellow of the ACM, he has written several books, including How to Build a Digital Library (2002) and Data Mining (2005), both from Morgan Kaufmann. Marco Gori is professor of computer science at the University of Siena, where he leads the artificial intelligence research group. He is the Chairman of the Italian Chapter of the IEEE Computational Intelligence Society, a fellow of the IEEE and of the ECCAI, and former President of the Italian Association for Artificial Intelligence. Teresa Numerico teaches network theory and communication studies at the University of Rome 3, and is a researcher in Philosophy of Science at the University of Salerno. Previously she was employed as a business development and marketing manager for various media companies, including the Italian branch of Turner Broadcasting System (CNN and Cartoon Network). * Presents a critical view of the idea of funneling information access through a small handful of gateways and the notion of a centralized index--and the problems that may cause. * Provides promising approaches for addressing the problems, such as the personalization of web services. * Presented by authorities in the field of digital libraries, web history, machine learning, and web and data mining. * Find more information at the author's site: <a href="http://www.webdragons.net">webdragons.net</a>
Member of
Cataloging source
CaPaEBR
http://library.link/vocab/creatorName
Witten, I. H.
Dewey number
025.04
Illustrations
illustrations
Index
index present
LC call number
TK5105.884
LC item number
.W55 2007eb
Literary form
non fiction
Nature of contents
  • standards specifications
  • bibliography
http://library.link/vocab/relatedWorkOrContributorName
  • Gori, Marco
  • Numerico, Teresa
http://library.link/vocab/subjectName
  • Search engines
  • World Wide Web
  • Electronic information resource literacy
Label
Web dragons : inside the myths of search engine technology, Ian H. Witten, Marco Gori, Teresa Numerico, (electronic book)
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. 243-249) and indexes
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ebr10160352
Dimensions
unknown
Extent
xxi, 261 p.
Form of item
electronic
Isbn
9780080469096
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Original version note
Original electronic resource
Other physical details
ill.
Reproduction note
Electronic resource.
Specific material designation
remote
Label
Web dragons : inside the myths of search engine technology, Ian H. Witten, Marco Gori, Teresa Numerico, (electronic book)
Publication
Bibliography note
Includes bibliographical references (p. 243-249) and indexes
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
multicolored
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
ebr10160352
Dimensions
unknown
Extent
xxi, 261 p.
Form of item
electronic
Isbn
9780080469096
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Original version note
Original electronic resource
Other physical details
ill.
Reproduction note
Electronic resource.
Specific material designation
remote

Library Locations

Processing Feedback ...