Marketing in action : high-profile sporting events in Britain
Resource Information
The work Marketing in action : high-profile sporting events in Britain represents a distinct intellectual or artistic creation found in University of Liverpool. This resource is a combination of several types including: Work, Language Material, Books.
The Resource
Marketing in action : high-profile sporting events in Britain
Resource Information
The work Marketing in action : high-profile sporting events in Britain represents a distinct intellectual or artistic creation found in University of Liverpool. This resource is a combination of several types including: Work, Language Material, Books.
- Label
- Marketing in action : high-profile sporting events in Britain
- Title remainder
- high-profile sporting events in Britain
- Statement of responsibility
- Simon Hudson, Louise Hudson
- Language
- eng
- Summary
- The case explains LOCOG's marketing strategy before the London Olympic Games and how the firm tried to boost customer service before the Games and an increase number of tourists through training
- Cataloging source
- CaToSAGE
- Dewey number
- 796.48
- Illustrations
- illustrations
- Index
- index present
- LC call number
- GV721
- LC item number
- .H83 2017
- Literary form
- non fiction
- Nature of contents
-
- dictionaries
- bibliography
- Series statement
- SAGE Knowledge. Cases
- Target audience
- specialized
Context
Context of Marketing in action : high-profile sporting events in BritainWork of
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.liverpool.ac.uk/resource/7fa54VMFT1U/" typeof="CreativeWork http://bibfra.me/vocab/lite/Work"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.liverpool.ac.uk/resource/7fa54VMFT1U/">Marketing in action : high-profile sporting events in Britain</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.liverpool.ac.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.liverpool.ac.uk/">University of Liverpool</a></span></span></span></span></div>
